Greenpeace slams Apple, HP, IBM and Facebook!
It’s not that easy being green – but we all know that it’s certainly the more responsible way to be.
For SMEs as much as large corporations, the need to reduce our carbon footprint is becoming an ever increasing consideration.
In IT we have a challenge. According to an article in October’s .net magazine, our increasing use of the internet and other cloud computing services means that data centres could be bigger polluters than the aviation industry by 2021.
Big data centres require a lot of energy to keep running. However, it seems that some futuristic data centres are less forward-thinking when it comes to sourcing their energy. Apple, HP, IBM and Facebook have all drawn criticism recently from Greenpeace for the lack of sustainable energy used in powering their data centres.
As we place ever more demands on the internet – as well as cloud computing services – the energy demands placed on data centres will inevitably increase. However, that doesn’t mean that cloud computing as a technology is somehow less green than on-premise servers… in fact it’s quite the reverse.
The demands on your business’ servers will increase – whether or not you opt to move to a cloud based option. So you wouldn’t be greener not opting for cloud technology. On the contrary, a hosted cloud computing solution could actually save energy – because of the economies of scale that a dedicated data centre can achieve.
I think that the migration to centrailised data centres presents us with a unique opportunity to protect the environment – why not power our data centres entirely by sustainable energy sources?
Onebyte’s state-of-the-art data centre is powered by 100% renewable energy. To be more specific – for every unit of energy used to power our data centre, a unit is put back into the grid from renewable sources. So, not only is less energy being used than if you housed your servers on-premise, it’s carbon neutral too!
Here at onebyte we’re passionate about our environmental responsibilities. So send us a message to find out more about our green credentials as a provider of cloud computing services.